ISM
ISM (Infinite Seeds Makers) is a Japanese fishing tackle brand renowned for its innovative and high-performance lures. The company's philosophy centers on creating products that serve as "seeds" of infinite possibilities, aiming to inspire anglers and enhance their fishing experiences.

🎣 Company Overview
Established in Osaka, Japan, ISM focuses on designing and manufacturing lures that blend traditional craftsmanship with modern technology. Their product lineup caters to various fishing styles, emphasizing functionality, durability, and aesthetic appeal.
🛠️ Product Highlights
Hard Baits
- Falcon Punch: A versatile lure designed for dynamic action and effective in various fishing conditions.
- Mino 60S: A sinking minnow lure that offers a natural swimming action, ideal for targeting cautious fish.
- Zorro 45S: Compact and responsive, suitable for precise casting and attracting finicky fish.
- Beermag 88F: A floating crankbait known for its unique design and effective performance.
- Pippen 65SP: A suspending lure that maintains depth, allowing for controlled retrievals.
- Pull Series (90F, 70F, 62F): Floating lures designed for surface and sub-surface fishing, offering varied sizes for different scenarios.
- Meteoros: A lure crafted for long casting distances and stable swimming action.
- Risen 110F: A floating lure that mimics injured baitfish, attracting predatory species.
Soft Baits
- Flaterris Series (4.5", 3.5"): Stick baits with uniquely shaped tails that generate subtle vibrations, effective in various rigging methods.
- Aiterris 2.8": A compact soft bait designed for finesse presentations.
- Chibiterris 2": A smaller version of the Flaterris, suitable for targeting wary fish.
- Wrecking Craw 3.5": A crawfish imitation that combines swimming and flapping actions, ideal for various rig setups.